After 2 Years of hard work .....

... – we have been awarded a General Services Administration (GSA) schedule contract for Schedule 66. This contract will enable government agencies and the Department of Defense (DoD) to purchase Saelig’s unique test and measurement products quickly and efficiently over the next five years.

Brand Advocates

I'm reading Rob Fugetta's "Brand Avocates", which suggests that a company's best marketing is accomplished by its most loyal and passionate customers - used to called "word of mouth".  Five ways suggested to create such advocates: provide notably great, recommendable  products; deliver memorable service; focus on 'good' profits (no price gouging); do the right thing, even when it costs you money; have a social conscience.

I think at Saelig we're on the right track ...

What Makes Referrals Happen?

I agree with sales guru Jeffrey Gitomer, when he states that referrals should be earned, not asked for.

• Earn referrals with value perceived by customer in the relationship. 
• Earn referrals with value-based actions. 
• Earn referrals with quality of relationship. 
• Earn referrals with memorable service. 
• Earn referrals with quality of product. 
• Earn referrals with reliability. 
• Earn referrals with consistency. 
• Earn referrals with speed of response.

See more here.  

RevEng Reverse-Engineering Tool For Recreating Schematics

ABI's RevEng System is a remarkable reverse-engineering hardware tool for creating professional quality circuit schematic diagrams from a sample PCB that lacks documentation. The RevEng System consists of a PC-controlled continuity-detecting hardware system, RevWin control software, and EdWin, a fully featured CAD package. RevEng ‘learns’ the connectivity of the sample circuit, producing a netlist of the components and connections for importing into EdWin software, resulting in professional quality circuit diagrams.  See http://www.saelig.com/MFR00134/TSTEQPCB009.htm

Telemakus featured on WDD video

Wireless Design and Development (WDD) today featured our Telemakus USB range of USB controlled RF products on their weekly newscast, the HotSpot. Feel free to share the link below with your networks. Enjoy!

http://youtu.be/kOawG9AQW7M